French international retail group Auchan has implemented blockchain solutions for food traceability enhancement for its customers in several countries, including France, after successful tests in Ho Chi Minh City in Vietnam.
To realize the project the company has partnered with German startup Te-Food.
“From seed to plate, consumers now have access to information seamlessly across all stages of a product’s life. This is a collaborative initiative to ensure food safety,” the press release said.
Blockchain is now used by all those involved in food supply chain at various stages of a product’s life cycle, while allowing the final consumer to monitor this information by scanning a QR code. In France, the blockchain would initially be used to track organic carrots, potatoes, and poultry meat.
As a reminder, Vitalik Buterin criticized the proprietary nature of corporate blockchain projects from tech giants like IBM, while noting that “they blockchains definitely don’t provide 100 percent guarantees of things, especially in the real world.”