Automattic, the company behind publishing platform WordPress.com has partnered with Google to launch a news posting platform with blockchain tools.
The new platform, dubbed Newspack, will aim to offer technology and support for small- and medium-sized news organizations. The main investor of the platform is Google with a $1.2 million investment, while ConsenSys contributed $350,000. The Lenfest Institute for Journalism and the John S. and James L. Knight Foundation invested $400,000 and $250,000, respectively.
Newsrooms accessing Newspack will be able to use blockchain-based features through ConsenSys-backed Civil Media. Namely, Civil’s Publisher tool, allowing newsrooms to permanently archive content on a decentralized network, will be installed as a plugin on the WordPress platform for any newsroom to use.
“The plugin will also act as a portal that will walk newsrooms through how to join the Civil Registry, the hub of community-vetted and -approved newsrooms,” the representative said.
At the moment, Newspack is at the pilot project stage. Beta testing will start in July 2019. What tools will be available to Newspack’s users is not yet specified. According to Automattic, the new platform will combine the best editorial and business practices used in the media.