Popular South Korean actor Bae Yong-joon has invested an undisclosed amount in blockchain-based seafood trade startup Seamon. According to Yong-joon, he invested “a meaningful sum” worth “more than tens of millions” of South Korean won (around $88,510).
He also added that he had long been interested in the food businesses. So, when Seamon head asked him to be an advisor to the Seamon project, he instead “signed an investment contract last month.”
Seamon specializes in development of a blockchain-based seafood transaction and smart contract system. The project aims to make global seafood transactions “as transparent as possible, reduce unnecessary expenses, and achieve the faster and safer international transactions.”
Seamon coin, which is currently in the drafting stage, will be used in payments and as a store of value. It is also planning to launch an exchange called SeamonX for seafood trading market in Q3 or Q4 of this year, the white paper indicates.
It’s the first known Bae’s investment in a blockchain startup. His net worth is estimated at around $135 million.