Interest in Bitcoin is much stronger in younger age groups. This follows a recent report from Adamant Capital that discussed the millennial demographic as a key factor behind Bitcoin’s growth potential over the next five years.
30% of millennials prefer bitcoin over government bonds, 27% prefer bitcoin over stocks, 24% prefer bitcoin over real estate, and 22% prefer bitcoin over gold.
Although general awareness of bitcoin is basically equal across all age groups, every other measurement of the digital asset’s popularity skews to the younger age groups.
Three times as many people in the 18-34 age group are at least “somewhat familiar” with bitcoin as those 65 and older.
59% of the 18-34 age group have a positive view on Bitcoin as a financial innovation, but only 24% of those 65 and older feel that way.
In terms of future adoption, 48% of the 18-34 age group think most people will be using bitcoin in 10 years, while only 16% of those 65 and older believe that will be the case.
42% of those in the 18-34 age group say they are likely to buy bitcoin within the next 5 years, while only 8% of those 65 and older claim they will make such an investment.
20% of millennials claim they own some bitcoin. Only 2% of those 65 and older claim to have any bitcoin.