Expedia, an online travel agency and metasearch engine has partnered with Travala.com, the leading blockchain-based travel booking platform to allow its customers to book over 700,000 listed accommodations with cryptocurrency through travala.com.
Travala.com users can pay for Expedia listings in over 30 cryptocurrencies including bitcoin, which Expedia had accepted before shelving the option in June 2018.
Senior Vice President at Expedia Group Alfonso Paredes said that the firm recognizes the importance of allowing users to choose their preferred payment method. “Working with Expedia means we can drive traveler loyalty throughout the recovery period,” he added.
Back in November 2019, Travala.com struck a similar deal with Booking.com and added its over 90,000 accommodations to its platform. Data shared by the firm in January revealed that the firm saw its revenue increase by 33% after the partnership.